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Strategic Plan

JUNIOR LEAGUE OF RALEIGH STRATEGIC PLAN
February 2005

Strategic Goal - Community
Maximize our League's community impact by directing our resources to target area.

Priority 1.

Educate membership about target area.

Priority 2.

Identify, implement, and evaluate compelling community projects.

Priority 3.

Expand membership commitment to community placements.

Priority 4.

Collaborate with other organizations on targeted projects.

Strategic Goal - Financial
Strengthen the financial position of the Junior League of Raleigh

Priority 1.

Educate all members and the public about JLR's financial position and fundraisers.

Priority 2.

Increase funds through collaborative efforts of leadership for fundraisers, direct and in-kind contributions, and grants.

Strategic Goal - Membership
Increase member satisfaction

Priority 1.

Provide quality, flexible and rewarding volunteer opportunities to our members.

Priority 2.

Provide engaging and timely General Membership Meetings for our members.

Priority 3.

Fully utilize all Communication tools within the League.

Priority 4.

Continue to focus on Membership Appreciation.

Priority 5.

Increase the average length of time a JLR member remains active to a minimum of 5 years.

Priority 6.

Recognize Sustainers as valued members of our organzation.

Strategic Goal - Outreach
Use more diverse approaches in our service to the community and for our membership

Priority 1.

Develop and enhance relationships with diverse organizations to ensure reflection of diversity in the community.

Priority 2.

Expand prospective member outreach.

Strategic Goal - Public Relations
Increase awareness and recognition of the JLR in the Wake County community

Priority 1.

Heighten JLR's visibility in Wake County.

Priority 2.

Position JLR's mission statement positively in the community.

Priority 3.

Heighten JLR's recognition with the Wake County community, statewide, and with ALJI.

Strategic Goal - Training
Provide opportunities for volunteer development and personal growth

Priority 1.

Provide high-quality training to membership.

Priority 2.

Strengthen members' awareness and appreciation of JLR training as related to the JLR mission statement.

Priority 3.

Provide leadership-training opportunities for our members.

Priority 4.

Provide leadership and training opportunities to the non-profit community..

Strategic Goal - Community Leadership Center
Maximize our League's community impact by establishing a Community Leadership Center.

Priority 1.

Provide a facility that meets the needs of the JLR membership.

Priority 2.

Provide a facility that meets the needs of the non-profit community and target area sources.

For a detailed look at the priorities, click here.

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